Wednesday, December 30, 2009

Latinos and Social Media in 2010

L.A.T.I.S.M. (Latinos in Social Media) took the scene by storm in 2009...
What's in store for 2010 in terms of social media and the ever increasing digitally savvy Latinos?
Content | As the numbers increase and more people participate in the online conversations taking place there will be an increase in the amount and variety of content available. We are already seeing fresh voices and creative gente joining the social wave of the internet and the future is exciting as we consider the increases in participation overall.
Citizenship | Trust and reciprocity are still an important factor in building and maitaining a dynamic network of positive and influential connections. Being a good online citizen is built upon the foundation of authenticity. Being genuine will still continue to be an important element of growing the sphere of communication and engagement online.
Tribes | The populations are out there. Individuals with unique talents and abilities will emerge increasing the sheer mass of online participation by Latinos. Once you find a niche that resonates with your interests an effort will be made to converge and conversate within that setting leading to 'tribes'. The numbers will increase and the truth is that there is plenty of online space for everyone.
Overall, the social landscape is looking very promising as we embark on a new year of collaboration, engagement, and positive momentum.
Happy New Year everyone!