Thursday, October 22, 2009

The Possibilities for Positive Latino Influence

With over 43 million Latinos in the United States and a large segment participating in social media, some key questions to consider in today's connected and engaging society include the following:

What does it mean to influence?

How can one influence the Latino population?

Where can Latinos make a significant impact?

As social media pioneers, how do we make an impact and influence the Latino community as a whole?

What kinds of opportunities exist that allow individuals and organizations to make a positive impact on Latino culture?

One way that we can begin to answer these questions is through a clear understanding of what it means to 'influence'...

According to, influence can be defined as:

"the capacity or power of persons or things to be a compelling force on or produce effects on the actions, behavior, opinions, etc., of others"

Something to think about as we continue on our journey to stay connected, make a positive impact, and engage with today's dynamic society.